In January, California Governor Jerry Brown declared a statewide drought emergency. Described as one of the three worst droughts in over a century, more than 80% of California is now in a state of extreme or exceptional drought. The drought will cost the state an estimated $2.2 billion and more than 17,000 jobs. Impacts across the entire state include idled farmland and associated farm worker job losses, farm income losses, and food price increases. The state’s dwindling reservoir supply has resulted in mandatory water cutbacks and unprecedented fines for some, but no region of California has conserved as much water as Governor Brown has requested (20% cutback) and water use actually increased 1 percent in urban areas last May.